“Rage, rage against the dying of the light”, or maybe, against the dying of summer, as in the case of ice cream giant Baskin-Robbins. *
Late in August, they released the results of a study “What Your Ice Cream Eating Preferences Say About You,” teaming with behavioral food expert Juliet A. Boghossian.
A cross section of one thousand U.S. consumers were surveyed, revealing some interesting personality traits.
The results are fun to explore.
How do you prefer your ice cream ?
Ice Cream Cone…You are The Optimist, an idealist who leads with your heart. Those who choose sugar cones are the life of the party and are funny, edgy, performers. Waffle cone lovers are more traditional and nurturing caregivers, likely the host of the party.
Bowl or Cup… You are The Realist, an analytical type, a rational thinker. You’re responsible, dutiful, family-oriented and hardworking.
Ice Cream Cookie Sandwich… You might be considered The Eccentric, and have a complex mix of contradictions, known to be a artistic, impulsive and idealistic.
Ice Cream Sundaes… You are The Ambitious, and are open, passionate, motivated and loyal, plus take calculated risks.
Out Of The Carton… You, of course, are The Practical; resourceful, dependent, pragmatic, an introvert and are often strong leaders.
Milkshake… You are The Free Spirit, young at heart, fearless, athletic and are more likely to take impulsive risks.
Check out the entire survey here.
* Quote from the famous poem of Dylan Thomas, who opens with these lines..
Do not go gentle into that good night,
Old age should burn and rave at close of day;
Rage, rage against the dying of the light.